Anita Fleming, Founder & Director of FourFold Consulting (https://www.fourfoldconsulting.com.au/), shares why purpose is so important for individuals, teams and organisations.

Anita is a commercially-focused leader specialising in people, strategy and transformation. Having held executive roles at ANZ, Rio Tinto, Kinrise and Hay Group, over the past 20 years, she has built deep experience in linking purpose and strategy, aligning and developing leaders, and coaching executives to translate business ambition into reality.